Who wouldn’t want to be on the radio? It’s still alive and kicking in the age of visual media such as the internet and television, and people really seem to like it. Hearing their favorite radio personality talking about their issues of importance, and playing some great music can make a car drive a little bit better for everyone.
But being a radio personality or having your own show isn’t the only part of having radio careers, as there are plenty of people out there who make the show possible from behind the scenes. You could be an editor, sound manager, administrator, and even the engineers who help keep technical difficulties from happening.
If any of these scratch your radio itch, then read on to see how you can do them! It’s easier than you think to get a career in radio, and no matter what, you’ll be able to work with some great people in the environment you love.
The types of radio careers
There are four different types of radio jobs that have different backgrounds. You can take a job in management, professionalism, sales, and technical work. Your educational background will vary a bit depending on the type of job you want, so you might need a business degree if you want to become a general manager while being a radio engineer requires a different set of skills and backgrounds.
Becoming a general manager of a radio station makes you the big person in charge. As you’ll be the one responsible for the performance of the radio station as well as how much money it brings in. Depending on the size of the station, you’ll either be able to handle it alone or have a staff to help you out. This isn’t a starting position, but rather, one you earn by working in the radio business.
Programming directors are the ones who write the scripts for the jockeys, doing research, determining themes and how best to reach a target audience, and promoting the station elsewhere. They might even have a say in the types of music that gets played, depending on who is listening. Being a program director is a lot like being the director of a play because while the actors are the stars, you tell them what to do.
Sales marketing and engineering
Next, sales managers are the ones who look for ways to generate revenue, either through the selling of products, advertising deals, promotion of products, and other ways of income. They manage accounts, copy write, work with potential clients for promotion, and generally try to help the station make money.
Engineering work typically involves managing the radio equipment and ensuring that microphones, electronics, and other technology works as planned during and after the broadcast to prevent radio silence.
Whichever radio career you choose, if it’s a fit for you, you’ll feel right at home with it all. You might not be a radio star, but you are helping the stars learn to shine.